With empathy and holistic design frameworks, I create content solutions to help cross-functional teams deliver user-centric experiences that align with intent throughout the customer lifecycle.
“David possesses a wide breadth of experience across all forms of product design, which he consistently applied to his role at Autodesk. His ability to understand and empathize with users allowed him to create content that effectively communicated complex concepts in a clear and concise manner.”
Corey Greeneltch
Why good content design matters…
It is customer-centric.
It is where the customer seeks to find it.
It is true and actionable.
It resonates with their intent.
It reduces complexity.
Educational subscription plans designed for different personas with different use cases.
It offers value.
Product recommendations based on historical buying patterns that suggest ways for customers to add value to their customers with end-to-end solutions.
I design content strategies, structured content, and metadata models to power messaging, and user experiences at scale that drive engagement and clarity.
payment method label explorations